Policy Reports


Business thinks family

An open invitation to commercial enterprises to engage with those representing the interests of families in working towards a society where "business thinks family."  Commissioned by Family and Parenting Institute.

Agnes Nairn
January 2009

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Business thinks family

fair game?

Assessing commercial activity on children’s favourite websites and online environments

Anna Fielder, Will Gardner, Agnes Nairn, Jillian Pitt
December 2007

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fair game?

Pester Power - Families Surviving the Consumer Society

A collection of practical ideas for parents - submitted by parents!

A joint initiative by Care for the Family, Ed Mayo (National Consumer Council) and Dr Agnes Nairn
October 2007

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Pester Power - Families Surviving the Consumer Society

watching, wanting and wellbeing: exploring the links

a study of 9 to 13-year-olds

Agnes Nairn and Jo Ormrod with Paul Bottomey
July 2007

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watching, wanting and wellbeing: exploring the links

The Simpsons are Cool but Barbie's a Minger.

The role of brands in the everyday lives of Junior School Children.

Agnes Nairn, Christine Griffin, Patricia Gaya Wicks
January 2006

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The Simpsons are Cool but Barbie's a Minger

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