Welcome
Dr Agnes Nairn is a researcher, writer, consultant and speaker who investigates issues related to marketing and children.
She is Professor of Marketing at two of Europe's leading Business Schools, EM-Lyon Business School in France and RSM Erasmus University in the Netherlands. She sits on the Executive Board of the International Journal of Market Research and is currently serving on two government expert panels for the DCSF and DoH/National Social Marketing Centre.
Agnes' academic papers have appeared in a wide range of international journals and she has written policy reports for National Consumer Council (now Consumer Focus), Family and Parenting Institute and Care for the Family. Her research includes the first UK examination of the links between TV Watching, Materialism and Wellbeing in children ("Watching, Wanting and Wellbeing") and some surprising findings about Barbie torture in primary schools ("The Simpsons Rock but Barbie's a Minger").
Agnes lives in Bath with her husband and two teenagers.
