Welcome

Dr Agnes Nairn is a researcher, writer, consultant and speaker who investigates issues related to marketing, ethics and children. She is based in Bath, UK.

Agnes is Professor of Marketing at world-leading EM-Lyon Business School in France. She also teaches at RSM Erasmus University in the Netherlands and Hult International Business School in London. She sits on the Executive Board of the International Journal of Market Research and has served on a number of government expert panels.

Agnes Nairn previous publications

Listen to Agnes on Radio 4’s “Bringing
Up Britain” with Mariella Frostrup on
Wednesday 28th December at 20.00
and Saturday 31 December at 22.15.
Click here for details.

Unicef

Read Latest Research for Unicef UK.

Agnes' academic papers have appeared in a wide range of international journals and she has written policy reports for National Consumer Council (now Consumer Focus), Family and Parenting Institute and Care for the Family. Her research includes the first UK examination of the links between TV Watching, Materialism and Wellbeing in children ("Watching, Wanting and Wellbeing") and some surprising findings about Barbie torture in primary schools ("The Simpsons Rock but Barbie's a Minger").

Agnes lives in Bath with her husband and two teenagers.

Consumer Kids

Consumer Kids
£8.99 Paperback
ISBN 978 184529 880 7

BUY NOW

Read Review by Michael Morpurgo
and Others

Watch the 'Meet the Author' Video

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Watch the 'Sticky Marketing Club' TV Interview with Dr Agnes Nairn discussing 'Consumer Kids'

Watch the 'Sticky Marketing Club' TV Interview with Dr Agnes Nairn discussing 'Consumer Kids'

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Sunday Politics Scotland (from 1:10)

iPlayer

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